For the channel, data holds a treasure trove of insight that can be used to validate performance, optimize marketing programs, and drive profitable growth. But that data is worthless if it’s not accurate, timely, and accessible to channel sales, marketing, and finance teams. During this session we dig into the ins and outs of managing channel data and the value it brings. Charlie Abrams, Senior Solutions Consultant at Model N, and Ruchita Deshpande, Senior Systems Manager at Sonos, provide insights on how data collection and management, data matching, and accurate inventory data drive increased revenue.